Why Optimize with Townsend Tech Tools?
Let our team stay on top of your crucial, ever-changing algorithm and guideline updates, test their level of impact, and make the changes that will improve your results.
Optimization Boosts Brand Awareness
Businesses without Optimization Partners are more likely to neglect to update their online information, even after they move or make major changes. Simply keeping your contact information accurate can do wonders for any business, regardless of its target.
We simplify and consolidate all the information from Google Analytics, Google My Business, Google Search Console, Facebook Analytics, and other strategic resources to make it easier for you to understand & communicate with your customers and clients.
Our approach to optimization is long-term
Rolling Technical Audits: Our comprehensive and data-driven approach begins with a deep dive technical audit of your website and social presence. Our recommendations are based on ease of implementation, expected impact, and considers other elements such as IT development resources and web development schedules.
Ongoing Consulting: Our services don’t stop when the audit has been delivered. Our goal is to support our clients through the ever-changing landscape of algorithm adjustments, search engine guidelines, and user experience requirements.
Competitive Insights: We research market activity, trends, and competitive data to identify and capitalize on new opportunities. This includes an in-depth analysis of competitive backlink profiles, authority and trust metrics, visibility scores, customer intent signals, and ranking data for the most important keywords to your business.
Reporting and Analytics: Our account team is trained to work with our premium analytics platform CAVE Analytics, as well as Google Analytics, etc. Our expertise is essential in tracking implementation results, creating reports, providing recommendations, and diagnosing traffic changes. Our team is well-versed in other third-party tools as well and can incorporate important KPIs into your reports.
Content Strategy: We believe that content should be built for the user. Our team conducts a comprehensive audit into the keywords most closely related to the tasks your users are trying to accomplish. This research leads to actionable insights for your content development team.
How we do it
We’re practitioners who are constantly testing new initiatives, integrating digital marketing strategies across various channels and verticals, while utilizing best in class tools, technology, and operating procedures.
We don’t chase search engine optimization or marketing fads, our team focuses on the strategic considerations necessary to deliver increasingly positive results.
In addition to industry-leading partner technologies, we also develop and provide our own open-source tools to help optimize your brand and create efficiencies for your business, while keeping your data private.
- Our SEO Tool crawls your site to provide detailed information about how search engines view your website.
- Our URL Shortening tool allows you to create and share branded, trusted, and powerful links for your business.
- Our Ad Serving Platform allows you to quickly deploy your own creative ads across all of your customer touch-points.
- Our Cloud Solution lowers the barrier for communication and lets your team connect any time, anywhere, on any device, with each other, customers, or partners.
- Our all-in-one Premium Web Analytics Platform is designed to give you the most conclusive insights with the most complete range of features.
What you can expect when you work with us
Our methods scale and help you drive more traffic and sales every day.
Local search is one of the most important elements of your optimization efforts, it’ll help your business establish a solid market that you can quickly convert into paying customers.
‘Customers are more likely to find you faster, talk to you sooner, and you’ll be able to convert more leads at your own convenience.’
@ToTeTools will help your brand:
- Improve visibility.
- Increase trust.
- Have a more credible online presence.
- Separate from the competition.
- Be unique and stand out.
- Develop a fresh and innovative online personality.
- Build an unforgettable brand experience.
Have your playbook optimized by our Team
Content and Campaign Planning
From tone of voice, products to talk about, and the values you hold, we’ll help you to establish or expand your brand persona. This includes the words you choose and the order in which you put them. It also applies to all your content deliverables- website content, social media posts, Ads, emails, and any other formats. Eligible clients may receive a quarterly content plan.
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